Space News from SpaceDaily.com
NBC brings AI version of legendary broadcaster to Olympic coverage
San Francisco, June 26 (AFP) Jun 26, 2024
US media giant NBCUniversal on Wednesday announced that it will use the AI version of a legendary sports broadcaster to narrate personalized daily recaps of Olympic game events.

Narration by Hall of Fame announcer Al Michaels generated using artificial intelligence will voice the recaps that will be personalized to individual viewers of NBC's Peacock streaming service.

Well-known broadcaster Michaels has worked a combined nine Olympic Games for NBC Sports and ABC Sports during his career, according to NBCUniversal.

"When I was approached about this, I was skeptical but obviously curious," Michaels said in a release.

"Then I saw a demonstration detailing what they had in mind. I said, 'I'm in.'"

The AI was trained on the voice of Michaels along with his past appearances on NBC broadcasts, according to the company.

"We're bringing the best of sports together with the best of technology to deliver fans a personalized Olympics experience in a way that's never been possible before," Peacock president Kelly Campbell said in the release.

The collaboration with Michaels comes as musicians, actors, and others whose livelihoods depend on their likenesses or voices strive to make sure AI models are not trained on such material without their permission.

NBCUniversal estimated that nearly 7 million different personalized versions of the daily Olympic recap could be streamed across the United States during the Olympic Games in Paris.

The technology will mine NBC Sports clips to create daily playlists showcasing top moments from the prior 24 hours and tease what is in store for the day ahead.

A team of NBCUniversal editors will review all the content for accuracy and quality assurance, the company said.

NBC and Peacock will present live coverage of the Olympic Games, starting with the opening ceremony on July 26.


ADVERTISEMENT




Space News from SpaceDaily.com
ISS to change commanders before Soyuz crew leaves orbit
NASA prepares new lunar dust and seismic studies for Artemis IV
Astronomers tighten expansion rate gap in universe measurements

24/7 Energy News Coverage
Vacuum annealing boosts efficiency and durability in organic solar cells
MIT engineers design an aerial microrobot that can fly as fast as a bumblebee
Two dimensional crystal reveals hexatic phase in real time

Military Space News, Nuclear Weapons, Missile Defense
Kuaizhou 1A launch deploys twin experimental satellites
ICEYE raises EUR 150 million to expand European SAR intelligence capacity
Arms makers see record revenues as global tensions fuel demand

24/7 News Coverage
'You don't need a big brain to fly' and other lessons from the first flying reptiles
Fossil bird shows fatal stone-filled throat and hints of dinosaur bird survival story
Hydrogen plasma method cuts most CO2 from deep sea metal extraction


All rights reserved. Copyright Agence France-Presse. Sections of the information displayed on this page (dispatches, photographs, logos) are protected by intellectual property rights owned by Agence France-Presse. As a consequence, you may not copy, reproduce, modify, transmit, publish, display or in any way commercially exploit any of the content of this section without the prior written consent of Agence France-Presse.